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Welcome to Prima Italy!

Our specialty is tailor-made, luxury travel. We craft itineraries imbued with a sense of adventure, authentic Italian culture, great food & wine, and lots of style. We don’t sacrifice the spirit of what makes independent travel so appealing.  We simply enhance your travel experience by layering in our insider knowledge to create an unforgettable vacation to the Bel Paese.

Family reunions, milestone birthdays, romantic honeymoons, art lovers, sun seekers, or culture vultures – we’re passionate about Italy.   Tell us your dream trip, and we’ll make it come true.