With a name like Gina DiPrima, I was probably destined for work in Italian tourism.  My first-generation family insisted I learn the Italian language at a young age. That led to studying art history in Italy, living in Siena, and a teaching position in Rome. I returned to the States to work for a luxury tour operator, organizing hiking and biking tours in the most scenic locations throughout Italy.  

With over 20 years in travel, all of it focused almost exclusively on Italy, I’ve been around the boot a few times.  Through personal experiences, connections and the support of my excellent partners on the ground in Italy, I've developed an extensive network of phenomenal local guides, hoteliers, and many Italian characters and friends who are delighted to share their culture, traditions, cuisine and history with Prima Italy clients.

Prima Italy has grown via the many generous referrals from past clients.  Our enthusiasm and expertise for all things Italy is boundless, and so is the creativity we pour into all our custom trips. Our approach is friendly, fun and collaborative.  Our service is legendary. Our clients become our friends.

We hope you'll consider us when planning your next trip. We'd love the opportunity to create an unforgettable Italian experience for you. Click below to send us an email.